03-17-2025
Profit, Purpose, and Planet: Where Philanthropy Meets Ocean Impact
Dominic Manzo, 4ocean Content Producer
In this episode of Can Business Save the Planet?, 4ocean co-founder Alex Schulze sits down with Peter Nicholson Jr., founder and CEO of WCPD, a firm that helps high net worth individuals use strategic tax planning to fund meaningful causes. Together, they explore a powerful question: What if the tax code could help clean the ocean?
Peter shares his journey from cold-water roots in Nova Scotia to the clear blue waters of Exuma, Bahamas, an island community where the realities of climate change and plastic pollution are impossible to ignore. His work connects philanthropy with real-world impact, unlocking funding for grassroots conservation through smart, purpose-driven strategies.
Alex and Peter also dive into the growing demand for corporate sustainability. In today’s world, businesses that lead with transparency and mission aren’t just doing good. They’re building stronger brands, earning trust, and inspiring action across their communities.
As the conversation wraps, Peter offers a hopeful message for the next generation of changemakers. Small, intentional actions taken consistently can lead to big waves of change.
Watch now and get inspired to rethink what’s possible when business leads with purpose.
